The  Blog

The First Look - What Your Logo Says About Your Brand May 02, 2024

When someone sees your logo, what do you want them to think of? The logo you choose for your company is a representation of your company brand. It is used to differentiate who you are and symbolize...

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5 Tips to Make REEL Good Video Content May 02, 2024

Reels. Stories. TikToks. In 2022, 82% of the global internet traffic came from video. And for good reason! Short videos are more likely to capture your audience’s attention because they...

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Why You Need a Social Media Account Manager (SMAM) Apr 30, 2024

At Hey Visible, we believe that we are an extension of your company. But what does this look like? When we partner with your business, you’re not only getting the expertise of the entire Hey...

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Creating a Digital Event Marketing Strategy Apr 30, 2024

Caramel apples, hayrides and pumpkin picking. The fall festival season is around the corner. How do you tell your community about the events your business or organization has planned while...

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10 Essential Steps to Build Your Personal Brand as a Small Business Apr 29, 2024

Building a personal brand has never been more critical in today's digital age, especially for small creators, consultants, and maker businesses. Your personal brand sets you apart from the...

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5 Bad Copywriting Examples and How to Make Them Better Apr 29, 2024

A Guide to Copywriting ‘Dos’ & ‘Don’ts’

The meaning of the term “copywriting” has evolved significantly over the last couple of decades. Today, the...

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Ultimate Guide to Brand Archetype Branding Apr 26, 2024

What makes certain brands so iconic and memorable? It often comes down to the specific archetype or personality the brand embodies. Brand archetypes are essentially the core identities or...

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The Ultimate Guide to Networking for Small Business Apr 26, 2024

Running a small business can feel isolating at times. You may spend long hours working solo or with just a few team members. While heads-down time is crucial, you can’t grow your business...

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The Vanity Metrics Trap - Why Small Businesses Should Focus on What Really Matters Apr 25, 2024

Let’s face it – data is everywhere. If you arent watching your numbers – forms social media followers to engagement to your bank account – you are falling behind.

But do you...

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The Silent Rise of Micro-Influencers: A New Era of Personal Branding Apr 25, 2024

Should you be a Micro-Influencer Or Work With One?

Growth marketing is increasingly about community building, and less about clever hacks.

Want to grow? Consider micro-influencing.

As a small...

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Elevate Your Personal Brand - Mastering the 4 C's Apr 24, 2024

In a world where individuality matters more than ever, your personal brand is not just a reflection of who you are but also an extension of your company brand. To unlock your full potential, it's...

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Beyond Brokerage - Building Your Realtor Brand Apr 24, 2024

You’ve got your brokerage’s suite of tools and resources. It’s cushy, right? But here’s the real talk: there’s a whole universe of opportunity you’re missing out...

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