SCORE IT NOW TO FIND OUT ** IS YOUR INTAKE COSTING YOU NEW CLIENTS? **

SCORE IT NOW TO FIND OUT ** IS YOUR INTAKE COSTING YOU NEW CLIENTS? **

Solo & Small Firms  ·  $500K–$2M Revenue  ·  Closing Below 50%? Fix That.

Your marketing only works as well as your consultations convert.

You don't have a marketing problem — you have a sales problem. Stop losing the consultations you should be winning. Fix the conversation where retainers are won or lost.

Join the Community — $99/month →
Cancel anytime · Built by a former practicing attorney
or book a free 30-min diagnostic →
If You're Saying Any Of This

You don't have a marketing problem. You have a sales problem.

"I'm getting consultations. I'm just not closing them."

— The #1 thing I hear

"We're spending a fortune on marketing and it's not showing up in revenue."

— Every quarter, every firm

"I know the problem is me in the consultation. I just don't know what to fix."

— The honest ones

The legal marketing industry sells you more traffic into consultations converting at 35–50%. Nobody fixes the conversation. That's the leak — and that's the room you need to be in.

Why Nothing Has Stuck

Who you've already hired.

Four kinds of people sell growth to law firms — and you've probably tried at least two. None of them have practiced law. That's why nothing has stuck.

Generic marketing consultants

Understand marketing. Don't understand law. Never worried about Bar ethics. Never sat with a scared client. Never priced a retainer. They sell more traffic into a leaking funnel and call it growth.

Legal marketing agencies

They execute — ads, content, social. They don't teach, don't transfer capability, and don't touch the conversation. When you stop paying, the results stop with you.

General sales trainers

Frameworks borrowed from SaaS and real estate. Language attorneys find repellent. Can't explain why their methods won't get a lawyer disbarred.

The guru economy

Mindset and hustle, sold hard. Attorneys can smell it from across the room. Brand poison — and the reason so many attorneys distrust anyone offering to help them grow.

Every framework I teach was stress-tested inside a real practice before it left my office.

Specific Numbers. Real Attorneys.

This is what fixing the consultation actually does.

40→70%Consultation conversion lift after intake overhaul
628%Qualified lead increase · family law · 90 days
$400K+Annual revenue impact · single engagement
$2M+First-year revenue added across the portfolio

"I was losing consultations I should have closed. Pam rebuilt my intake. Conversion went from 40% to 70% in the first quarter." Family Law Attorney · Solo Practice · Denver

The Room Where Attorneys Fix It

The Sell Legal Services Community.

A private Slack for solo and small-firm attorneys done losing consultations they should be winning. You're in the room with me every week — plus a 24/7 advisor trained on the entire methodology. Not a course you forget. A working room.

The Reason You Join

Weekly office hours — live, with me.

Bring me the consultation that didn't sign. The fee conversation you fumbled. The prospect who said "I'll think about it." We work it in the room, together — former attorney to attorney. The part no app and no guru can give you.

Always On

An AI advisor trained on the full method.

The frameworks, the scripts, the fee language. Stuck before a consultation at 9pm? Ask it. It answers like the methodology, because it is the methodology.

The Room

Live discussions with your peers.

Attorneys who get it. No marketing-bros, no mindset talk. Real questions about real intake, answered by people who've sat across from a scared client.

$99/month
Join the Community →
Cancel anytime. No long-term commitment.

Where are you losing the consultation?

Most attorneys lose the retainer in one of three moments — and never see it happen. This free guide names all three, with the exact language that fixes each one. Built inside a real family law practice, not borrowed from SaaS.

Send Me The Guide →
No spam. The guide, then occasional field notes from inside the consultation room.
Want To Talk First?

Score your intake. Then book a diagnostic.

A 20-question scorecard shows you which stage is bleeding revenue in five minutes. If you want to go deeper, book a 30-minute diagnostic — you'll leave with three leaks identified and ranked, whether we work together or not.

  • You walk me through your last 10 consultations
  • I pinpoint the 3 highest-leverage leaks in your funnel
  • You leave with a prioritized fix list — no pitch, no pressure
Before You Join

The questions every attorney asks.

Is this coaching?
No. I'm a former practicing attorney, not a coach. You're getting strategy from a peer who built what you're building and learned the consultation the hard way — with real clients and real ethics rules. Attorney-to-attorney, not mentor-to-student.
Is the AI just a chatbot?
No. It's an advisor trained on the complete legal sales methodology — the frameworks, the scripts, the fee language. And it's one part of the room, not the whole thing. The weekly office hours with me are the point.
Isn't this just marketing in a different outfit?
No. Most agencies sell you more traffic. I fix what happens after the traffic arrives — the consultation, the intake, the follow-up, the fee conversation. Marketing is the top of the funnel. I work the middle, where the money actually lives.
Is my firm too small — or too big — for this?
It's built for solo and small firms between $500K and $2M. Below that, you're likely still working on positioning. Above $2M, the problems shift to team and operations. This room is for the firms where the consultation is the lever.
I've done sales training before and it didn't stick. Why is this different?
Most sales training is built for software or real estate, then dressed up for lawyers. Every framework here was tested inside a real law firm — real ethics rules, real referral dynamics, real clients in crisis. And because you're in the room every week, it doesn't end when the module does.

Stop losing the consultations you should be winning.

You don't need more traffic. You need a conversation that converts — and a room of attorneys working the same problem. The door's open.

Join the Community — $99/month →